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The Coaching Manual


The Coaching Manual is a resource built for soccer coaches who want to improve their understanding of coaching, find real practical sessions which they can use and accelerate the development of their players by creating a first-class soccer learning environment.

Deal size



Greater Manchester

Funding need

Market expansion



he management team is delighted to announce that the investment into The Coaching Manual has completed. This gives us the ability to deliver incredible coach education across multiple digital platforms. The backing and Investment from Maven and especially Danny Mills, with his industry knowledge, further validates the opportunity that we have in front of us to make football better globally.

Terry Barton
Co-Founder of The Coaching Manual

Growth Journey

The Manchester headquartered company was founded by brothers Terry and Chris Barton who identified the lack of expertly curated and accessible football coaching material to players, coaches and parents in grassroots football. The company set out to transform the way coaching is delivered by producing an interactive, digital platform using cutting-edge software tools to help deliver its best-in-class coaching material developed alongside world-renowned football academies.

Its innovative product offering has proven successful in the UK through all levels of coaching from grassroots to elite level and it has been adopted by a number of leading Premier League and Championship clubs. The company has also focussed on the large and growing US market where it has been endorsed by a number of state associations and multi-state football clubs.

Having secured the funding, The Coaching Manual is well-positioned to continue with its expansion in the UK and US having held advanced talks with a large number of football clubs, football associations and state associations.

Could NPIF Maven Equity Finance help fund your growth journey?

If you’re running a business that’s looking to grow, we’d love to hear from you. Feel free to give us a call to find out more about our flexible funding solutions:

0191 731 8595

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